Does better nutrition need to be expensive? Innovating nutrition for Indonesia
This inaugural SEAChange webinar will look at ways that food companies can develop financially sustainable business models to provide affordable nutritious food products to low- and middle-income consumers in Indonesia.
Topics will include :
- Consumer understanding of nutrition and availability of affordable nutritious products
- Criteria for a successful nutritious product in Indonesia, i.e. taste, price, communication
- Innovative distribution channels and marketing strategies
- Success stories/best practices in Indonesia
Olivier Kayser, Partner and Managing Director at Hystra, will speak about ready-to-market product development process and implementation. Professor Hardinsyah, President of the Indonesian Food and Nutrition Society, will talk about nutritional challenges faced in Indonesia. The webinar will be hosted by Sue Yin Wong (Business Head ASEAN, Human Nutrition and Health at DSM) and moderated by Regina Moench-Pfanner (CEO of ibn360).
Join us HERE at 3pm (Singapore time)